


Learning What Schools Don't Teach You
Think back to your school or college days. We are all taught how to study for a degree, pass exams, and get a job. But who teaches us how to actually handle life? Who teaches us how to speak confidently, manage a business, or build a happy family?
That is exactly why the Academy of Management & Corporate Attitude Development (AMCAD) was started in 1996. Located in the peaceful outskirts of Mysore, AMCAD was created with one simple goal: to bring out the hidden talent and brilliance inside every ordinary person and help them achieve big things.
Whether you are a student, teacher, homemaker, businessman, or corporate employee, there is a program here that will help you grow.
01
Our Vision
“Unleashing the power of the human minds through self-development and personal growth.”
02
Our Mission
“To provide personal development resources that are easily accessible and tailored to the unique needs of each individual.”
03
Our Philosophy
“We teach you practical life skills that matter in real-life scenario. Our aim is to help you grow as an individual in life”
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Founder & Mentor
Sri Chethan Ram R. A.
Sri Chethan Ram has dedicated his entire life to helping people grow. Here is a quick look at his journey:
- Global Experience: He is a certified international trainer from JCI University, USA.
- National Honors: For his incredible service to society, he received the prestigious “RAVI PURASKAR” and “INDIRA PRIYADARSHINI” National Awards.
- An Expert & Author: He has trained lakhs of students, teachers, and business professionals across the world. He has written many books on life skills and was the first person in India to introduce university-approved soft-skill programs for the general public & Professionals.
- Education Leader: As a Study Coach he has trained over a million Students on Study-Exam skills; founded Parivarthana School & advisor to many Educational Institutions.
- Trainer par excellence: He has been Training – Teaching – Mentoring – Counselling for over 40 years and a Great Teacher & Motivator of our times.
What they say

I am grateful for your wonderful guidance! Your teaching methods have a lasting impact in my life, and I am completely satisfied with the level of professional teaching. I recommend these courses to everyone
Lakshman

I have definitely benefited from Chethan Sir's teachings and I recommend these courses to everyone, and wish you, guys, luck with the new studies!
Gowri

Wonderful experience and a real life-changer. Chethan Sir's courses provide us with the tools we need to overcome all problems in life. Definitely recommend!
